yourbrand.com/okf/: the new front door of your website

Are you ready for the web where agents do the browsing?

AI assistants increasingly read the web on your customers' behalf. We build public, bot-facing Open Knowledge Format bundles so they understand your business — every service, every location, every answer — without guessing.

Book a readiness call → Explore self-serve

For mid-size and large organizations, single and multi-location businesses, and franchise systems.

Your next customer may never see your website

They'll ask an assistant. The assistant will read your site, or fail to. OKF is Google Cloud's open standard for handing knowledge to AI agents in a form they can actually use.

01 / TODAY

Agents already visit

Bots from ChatGPT, Gemini and Perplexity crawl your pages now, parsing navigation and markup meant for human eyes, and often getting your facts wrong.

02 / THE FIX

A file agents can trust

An OKF bundle is a clean, structured version of your knowledge: services, locations, policies, and FAQs, published on your own domain, readable by any agent, and owned by you.

03 / THE PAYOFF

Ready before it's required

The standard is new. Adopting it now costs little, positions every location to be quoted accurately, and puts you ahead of the AI transformation instead of behind it.

Two ways to get there

CONSULTATIVE

Done-with-you, end to end

For mid-size and large organizations and franchise systems. We audit your public knowledge, structure it per location and per brand, build and host the bundle, and keep it current as your business changes.

See the consultative service →

SELF-SERVE

Build it yourself, guided

For less complex businesses. Our guided workflow walks you through describing your business, generates a valid OKF bundle, and shows you exactly how to publish it on your site.

See the self-serve version →

See it working

video coming soon: “Building an OKF” (4 min)

How we build an OKF

From your live website to a published, validated bundle, covering the full build process in four minutes.

video coming soon: “Using an OKF” (3 min)

How an agent uses it

Watch an AI assistant answer customer questions from your bundle accurately, with the right location.

Built for brands with many front doors

A franchise with 200 locations has 200 sets of hours, service areas and offers, along with one brand voice to protect. Our OKF architecture keeps corporate knowledge canonical while every location stays accurate, so an agent answering "who insulates attics near me?" lands on your nearest unit.

How it works for franchises →

yourbrand.com/okf/

├── index.md

├── brand.md · services, guarantees, voice

├── locations/

│   ├── london-on.md

│   ├── toronto-east.md

│   └── … × every unit

└── faq.md

Not just an OKF, it's a blueprint

Every engagement produces two OKFs: one that shows where you are and one that shows where your industry's best would be.

LIVE OKF

Where you are today

A faithful mirror of your current site's knowledge and capabilities, including every service, location and answer you already publish, structured so agents can read it. This is the bundle that goes live on your domain.

BLUEPRINT OKF

Where the best would be

A blueprint of what a perfect OKF in your business would look like, built from the combined capabilities of your competitors and the strongest blueprint for your industry. The gap between the two is your roadmap to success.

What is a Blueprint OKF? →

Find out if you're ready

Tell us about your organization and we'll come back within one business day with an honest read: what agents currently see on your site, and what an OKF bundle would change.

Prefer to talk it through?

(519) 858-7495

Mon–Fri 9–5 ET · OKF Ready is a GIANT Creative company